This is an E-Commerce website for Men’s shirts.
Fashion brands face stiff competition online.
- Are good at visually communicating with their customers
- Use product descriptions to give character to their products
- Tell an appealing story with their About page
- Avoid selling on their homepage
- Regularly introduce new products
- Sell a specific look
- Make it easy for shoppers to buy the right size and fitting
- Invite customers to be part of their community
- Leverage user-generated content (customer reviews) to help sell their products